From Paymentz to PAIO: a British fintech company underwent a significant global brand refresh
British fintech company underwent a global rebranding, changing its name from Paymentz to PAIO, significantly changing the brand style and launching the new PAIO website. The rebrand is connected not only with the task of maintaining a modern and streamlined appearance but also with the owners and board changes.
‘We create a truly unified payment ecosystem, allowing clients from all over the UK to go for global business while staying local. Our services are designed for small and medium-sized businesses competing offline and online. These SMEs need a simple and efficient collection of funds in local accounts and seamless outbound payments worldwide. With the simple payment solutions, it goes intuitive and modern design,’ commented Yulia Nikulina, Director at PAIO.
As PAIO’s range of...