JESTER Shares Forecast on the Development of AI Avatars in iGaming
Warsaw, Poland, May 23rd, 2026- The international influence marketing team JESTER has shared its forecast on the development of AI avatars in iGaming and outlined how this tool may affect future marketing strategies in the industry.
AI avatars have become one of the most discussed trends in digital marketing. According to JESTER, in iGaming this tool is already attracting attention thanks to its media potential and strong reach, although its impact on performance and FTD remains limited for now.
As JESTER CEO Vladimir noted, high audience engagement alone does not guarantee business results.
“The problem with AI avatars is that this is more about the media side than direct performance. If an avatar is created at a very high technical level, meaning it is indistinguishable from a real pers...
