Football’s Next Competitive Advantage Is Institutional, Not Tactical
Brazil, 13th Jul 2026 – Ask most people what separates the clubs that stay at the top from the ones that spend a fortune and still slide backward, and they’ll talk about a manager, a system, a signing. I understand the instinct. Football is a game decided in ninety-minute increments, so it’s natural to look for the answer on the pitch. But having spent years as an investor looking at football’s business side, alongside building and advising companies in very different sectors, I’ve come to a different conclusion: the next real competitive advantage in this sport is institutional, not tactical.
Tactics Are Copyable. Institutions Are Not
Every tactical innovation in football has a shelf life. A pressing scheme, a positional structure, a set-piece routine — all of it gets studied, copied, and...
